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About Us

Grown Fresh for You. We deliver the highest quality plants and services while inspiring a more beautiful world for all.

Our Vision

We will inspire growth by leading the live goods industry as the premier provider of products and services our customers rely on. We will lead with relentless focus on our core values: to create innovative solutions, to foster a world-class employee experience, and to deliver the highest-quality product. And we will do it all while operating with sustainable and safe practices, because passion grows here.

Employee Experience

Metrolina Greenhouses has always been a family business. Today, our company includes an expanded family of 800 year-round, full-time team members with the addition of 400 seasonal workers each year. We are dedicated to creating a world-class employee experience by developing excellent people who work with integrity and pride in the work we accomplish together each day as one team, or as we call it, One Metrolina. 

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Automation & Innovation

“Automate or Stagnate” was co-founder Tom Van Wingerden’s mantra as the business grew over the years, and now it’s a core value in the way that we do business. Without innovation, businesses get left behind, and in the greenhouse market, adopting technology including automation has become central to financially and environmentally sustainable growth. We believe that investing in automation is an investment in our employees, and that our constant innovation through research and development will drive quality, ingenuity and profitability in the marketplace. 

Sustainable Growth

Metrolina Greenhouses holds sustainability at the very heart of our operations. With steps in place to reach net zero emissions by 2050, we are determined to lead the floriculture industry toward a regenerative future that will reinforce the long-term profitability and Earth-friendly nature of our business. 


Quality Products and Services

Producing exceptional plants and providing exemplary service that will deliver high-quality, healthy products to consumers, both at home and to their local garden centers, is a key pillar of our business. The Metrolina Greenhouses team works non-stop to grow proven products that will perform exceptionally well for novice and expert gardeners alike, ensuring their success so they’ll continue to use our products to color their world. 


Our Story



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